Ryan is a world-class CMO, advising on The Ratio for all business and marketing purposes. We are grateful for his expertise.

Ryan Bonifacino is the CMO of Direct to Consumer for Serta Simmons Bedding, North America’s largest bedding manufacturer and the company behind Serta, Beautyrest, Tomorrow and Tuft & Needle Brands.  Ryan was previously Chief Marketing Officer and SVP Digital at Alex and Ani, one of the fastest growing multi-channel retailers in history, where he continues to serve as Senior Advisor.  He started his career as consultant within the venture capital, advertising technology and marketing technology sectors. Ryan holds numerous advisory board positions with both challenger brands and established retail and consumer organizations. 

Ryan lives in New York City and is an active investor in technology, retail and consumer startups and growth stage companies and is also a frequent speaker, contributor and guest lecturer on topics related to advertising, ecommerce, digital marketing and analytics. 

Ryan holds a bachelor’s degree in business administration from the University of Delaware, an MBA from Cornell University Johnson Graduate School of Management and an International MBA from Queen’s University.